And how should I make decisions based on this...
A crucial lesson in branding.
This week we are looking at how to unlock unrecognised diamond value...
Flawed in nature?
under-appreciated ratio cuts, that visually punches well above its weight
the under-appreciated shape that visually punches well above its weight.
...don't even get me started on, 50/30/20.
...Consult, Last Question.
...Consult, Fifth Question.
...Consult, Third & Fourth Question.
...why this argument is utter bollocks.